> ## Documentation Index
> Fetch the complete documentation index at: https://help.kajabi.com/llms.txt
> Use this file to discover all available pages before exploring further.

# View Newsletter analytics

> Track key metrics across overview, audience, engagement, and health to optimize your Newsletter strategy.

**Newsletter analytics** help you understand how your Newsletter is performing. Your Newsletter dashboard displays real-time data on subscriber growth, email opens, clicks, bounces, and complaints. Use these metrics to identify what resonates with your audience and refine your content strategy.

## Access Newsletter analytics

1. Open the **Products** tab from your Dashboard
2. Click **Newsletters**
3. Navigate to the top of your Newsletter Dashboard to view your Newsletter analytics

<img src="https://mintcdn.com/kajabi-support/T7HThu_bu5xEvH2P/images/launchbrightly/desktop-light-version-17-newsletter-analytics-1785428289173.png?fit=max&auto=format&n=T7HThu_bu5xEvH2P&q=85&s=325775a946cb187e00db2016383fe804" alt="Newsletter analytics dashboard" width="3166" height="1822" data-path="images/launchbrightly/desktop-light-version-17-newsletter-analytics-1785428289173.png" />

Your analytics display for the Newsletter Posts published during your selected time frame:

<img src="https://mintcdn.com/kajabi-support/T7HThu_bu5xEvH2P/images/launchbrightly/desktop-light-version-17-newsletter-posts-timeframe-1785428289718.png?fit=max&auto=format&n=T7HThu_bu5xEvH2P&q=85&s=d71f13c8671b182b8c58384e0d23ad26" alt="Analytics time frame" width="3166" height="1822" data-path="images/launchbrightly/desktop-light-version-17-newsletter-posts-timeframe-1785428289718.png" />

## Overview metrics

View the overview metrics for the Newsletter Posts published within your selected time frame.

* **Subscribers** — The number of subscribers from posts published during your selected time frame
* **Open rate** — The percentage of Newsletter Posts opened during your selected time frame
* **Click rate** — The percentage of Newsletter Posts with a link that was clicked during your selected time frame

## Audience metrics

View your audience metrics for the Newsletter Posts published within your selected time frame.

* **New subscribers** — The total number of subscribers that subscribed through your published Newsletter Posts during your selected time frame
* **Unsubscribes** — The percentage of unsubscribes that occurred during your selected time frame
* **Net subscribers** — The percentage of net subscribers (subscribers minus unsubscribes) that occurred during your selected time frame

## Engagement metrics

View your engagement metrics for the Newsletter Posts published within your selected time frame.

* **Open rate** — The number of Newsletter emails opened during your selected time frame
* **Click rate** — The percentage of Newsletter Posts with a link that was clicked during your selected time frame
* **Impressions** — The number of views on the Newsletter Post from your email subscribers

## Health metrics

View your health metrics for the Newsletter Posts published within your selected time frame.

* **Bounce rate** — The number of Newsletter Posts published that did not make it to the subscribers' email inbox as a result of a [hard bounce](../../marketing/email-campaigns/email-metrics-overview)
* **Complaints** — The number of [complaints](../../marketing/email-campaigns/email-metrics-overview) that occurred from Newsletter Posts published during your selected time frame
* **Unsubscribes** — The number of unsubscribes that occurred during your selected time frame